Logos · Crests · App icons · Social · Broadcast
Logos and full brand identities for football clubs, YouTube channels, creators, podcasts and sports apps. Brands built to look right on a matchday post, a channel banner and a shirt.
Services
A specialist sports branding studio. From a single logo to the full kit a channel or club needs to look like itself everywhere it posts.
Logos, crests and wordmarks for clubs, channels and sports businesses. New marks or a careful evolution of the one you have.
Primary mark · Icon · Wordmark
App icons that stand out on a home screen, plus app screens and App Store assets for sports and fan apps.
Icon set · Screens · Store listing
Post templates for matchdays, results, signings and quotes, so your feed looks consistent every time you post.
Instagram · TikTok · X · LinkedIn
Channel banners, avatars, thumbnail systems and series title cards that make your videos recognisable in a crowded feed.
Banner · Avatar · Thumbnails
Lower thirds, idents, score bugs and end cards for streams, shows and press conferences.
Lower third · Ident · End card
Colours, type, logo rules and ready-made templates, handed over so your team can keep the brand consistent without us.
Guidelines · Design system · Templates
How we present
You won't sign off a logo on a white page. Every concept is presented on your YouTube channel, your Instagram feed and your app icon, so you can judge it in context.
Instagram post
YouTube channel · banner, avatar, thumbnails
App icon · home screen
Harbour Town FC is an example club made up for this page.
Process
A clear four-stage process, so you always know what's coming next and when you'll see it.
We learn your club or channel, your audience and your history, and decide together whether to evolve your current look or start fresh.
We explore ten distinct logo directions, from a close evolution through to bold new ideas, all shown in context.
You pick your favourite two or three. We push them further with colour, motion and real posts until one stands out.
The final mark goes out across your social templates, YouTube, app and kit, with every file and a guide to using them.
Packages
Every project is quoted on scope. These are the three ways most clients start.
For new clubs, channels and creators who need a strong logo first.
For brands that post every day and need to look consistent everywhere.
For a full launch or rebrand across every channel.
FAQ
It's the visual identity of a sports club, channel or brand across the places fans see it: the logo, colours and type, plus how they show up on social posts, YouTube, apps and broadcast. A strong brand makes you recognisable at a glance in a busy feed.
It depends on scope. A logo on its own is the quickest. A full identity with social templates and YouTube branding takes longer. We agree a timeline with you before we start.
Yes. Grassroots clubs deserve a proper crest too. The Mark package is built for clubs and creators who want a professional logo without a full rebrand.
Yes. Many clubs have history in their badge that fans care about. We can evolve your current mark so it keeps that heritage and works better on screens.
Vector files (SVG, EPS, PDF) for print and kit, PNGs for web and social, app icon sizes, and your brand guidelines. You own the final logo once the project is paid for.
Tell us about your club, channel or app. We'll come back with ideas and a quote.
hello@sportsmediabranding.co.uk